Autumn 2025 was bright and productive for students majoring in 'Marketing' at the National University of Water Management and Nature Resources Use. Our teams proudly represented the university and the major at two nationwide competitions — the 10th anniversary Kharkiv Student Advertising Festival and the creative battle 'Advertising Polygon'. And most importantly — they brought home victories!
Thus, on November 14, within the framework of the 10th Kharkiv Student Advertising Festival, students from the 2nd, 3rd, and 6th years competed in the partnership nomination 'Social Advertising', presenting their creative ideas before experts in the advertising industry.
The university teams included:
1. Havron Ilya (MAR-31) and Ilyuchok Dmytro (MAR-61m). Academic supervisor — Ph.D., Assoc. Prof. Iryna Oplachko.
2. Stupachuk Khrystyna, Polishchuk Anastasіya, Polyukhovych Daria (MAR-22).
Academic supervisor — Ph.D., Assoc. Prof. Oksana Pastushenko.
The festival united about 200 competitive works from all over Ukraine. Co-organizers were the Union of Advertisers of Ukraine and the NGO 'Association of Marketers of Ukraine' with the support of V. N. Karazin Kharkiv National University. The organization of the anniversary festival was made possible by the support of the Charitable Foundation of Yevhen Pivovarov.
In an atmosphere of creativity and bold decisions, our team consisting of Havron Ilya and Ilyuchok Dmytro won the first prize in their nomination! This is recognition of talent, perseverance, and a modern vision of the role of social advertising.
Also, just recently, from October 14 to 17, 2025, a nationwide battle of advertising creativity and marketing strategies — 'Advertising Polygon' took place, traditionally organized by the Union of Advertisers of Ukraine since 2012. The official partner of this season was Coca-Cola HBC Ukraine.
This year, 22 teams from universities in Ukraine participated in the battle, among them — 4 teams of marketers from NUVHP:
1. «MRT»
Supervisor — Ph.D., Assoc. Prof. Korotun O.P.
Participants: Dolzhenytsia Maria, Dorodnova Angelina, Hudovsek Sofia, Panasiuk Danylo, Savchuk Zlata, Vlasik Roman.
2. 'Advertising Lions'
Leader — PhD, Assoc. Prof. Pastushenko O.V.
Participants: Tymoshchuk Anna, Lakomska Sofia, Pashynska Kateryna, Yakymyuk Bohdan.
3. «DeepWave Marketing»
Leader — PhD, Assoc. Prof. Pastushenko O.V.
Participants: Ilyuchok Dmytro, Havron Illia, Bushovska Liubov, Chernobai Anhelina.
4. «Mar Lioness»
Leader — Dr. of Economics, Prof. Malchyk M.V.
Participants: Bohdanova Daryna, Rak Iryna, Rud Dmytro, Savoniuk Valeriya, Stakhnjuk Nataliya, Kuzminchuk Anna.
In a tense creative battle, the 'DeepWave Marketing' team made it to the shortlist of the strongest and won third place among student teams in Ukraine! This is yet another confirmation of the high level of training of our students and their ability to work in real creative competition conditions.
The achievements of our students are a joint result of talent, perseverance, teamwork, and professional mentorship from the marketing department faculty.
Winning in two national competitions in a row is a significant testament to the fact that NUWEP marketers are recognized and valued in the professional community.
We sincerely congratulate all teams, their leaders, participants, and winners!
We wish endless inspiration, bold ideas, and new loud victories in national and international competitions!
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